The Virtual Revolution – The Cost of Free

The Virtual Revolution Episode 3: Destroys the myth of free internet services such as Google, Ebay, web-mail etc. Illustrates how commerce has come to dominate virtually all aspects of web provision, allied to their increasingly sophisticated tactics to gather data/information on all web-users. This data is then used to target us with advertising catered to our tastes / browsing habits. However, this data-trawling comes with a price, the surrender of our privacy.

[Reposted from www.shapeshift.net – http://www.shapeshift.net/2010/03/the-virtual-revolution-the-cost-of-free/ ]